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Marketing Deals&Steals

Special Offers (deals) and Freebies (steals) of Interest to Marketers.

Sunday, February 06, 2005

People Who Ask For Invites But Don't Sign Up

What is up with people who ask for invites but don't sign up?

What is up with people who say, "Yes, sir, give me one! I want to use it!" then blow it off as if it's nothing?

As I mentioned before, I'm promoting a new, by "invitation only," ad exchange service called InstantBuzz.

I clearly state to only request an invite if you will actually sign up, because I have only a limited number of invites. That's not a gimmick. I have only a limited number of invites!

And if some a$$ wipe decides not to use the invite I mailed out, I DO NOT GET IT BACK. It is gone forever from my stable and I don't get a replacement.

Ergo, if I have ten invites and send them all out and no-one signs up I am done for.

The invite system is the single most effective way of getting sign ups. It's the whole exclusivity, reciprocity thing in effect. To ask for an invite and not use it is literally stealing from me. It's like breaking into my business bank account and stealing a portion of my advertising budget.

Therefore, I've decided to give the miscreants the public shaming they deserve. (No I have not been hanging out with Sir Peter Maxwell too much!)

From now on, if anyone requests an invite and does not use it I will be publicly broadcasting their name (and possibly email address). In fact, after the next one who does it I may broadcast the entire list of pathetic sods who have asked, received, then not bothered to sign up.

You've been warned.

Yours,
Gene Nash

P.S.
If you'd like to try InstantBuzz without playing the invitation game, click here now.

Instant Buzz -- It works and it won't cost you a dime.

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